Yeah, me too! That’s exactly why I created this PRODUCT VIDEO COURSE.

Tired of those overpriced, fluffed-up courses that only cover a topic or two and leave you to figure out the rest on your own?

You’ll get access to an ever-growing library of inspirational, creative, self-paced educational content – and a collaborative community of creative professionals who are eager to help you grow!

COURSE REVIEWS

FROM YOUR FELLOW FILMMAKERS

kourosh izadi

5 star rating

“I'm a beginner videographer with only 6 months of experience. I'm just learning the basics from lighting to composition, etc. This course has helped me so much with having such a deeper understanding of everything. I honestly owe everything to Aus...”

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“I'm a beginner videographer with only 6 months of experience. I'm just learning the basics from lighting to composition, etc. This course has helped me so much with having such a deeper understanding of everything. I honestly owe everything to Austen and his course. Could not have asked for anything better!”

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Ward Van Landeghem

5 star rating

“After testing a fair amount of video courses is this the one which teached me the most about video production. This course goes really in depth about all the aspects in product videography you need to know. Besides that, i like Austen created a fa...”

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“After testing a fair amount of video courses is this the one which teached me the most about video production. This course goes really in depth about all the aspects in product videography you need to know. Besides that, i like Austen created a facebook group where i can connect with like-minded people and ask questions or suggestions.”

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mason klein

5 star rating

“this course has been as valuable to me as purchasing my first camera was. I was a little worried that it was too good to be true; but now that I am almost half way done the course I can confidently say that Austen truly does want to help you succe...”

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“this course has been as valuable to me as purchasing my first camera was. I was a little worried that it was too good to be true; but now that I am almost half way done the course I can confidently say that Austen truly does want to help you succeed. In this course, he not only gives you the tools to succeed; he also shows you how he uses said tools to continue to build his empire. Mason K”

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Serdar B

5 star rating

“Excellent course, I made rapid progress in shooting techniques in a short time. I enjoy applying the techniques I have learned. I can shoot more professionally compared to my old videos. Can’t wait to see more.”

“Excellent course, I made rapid progress in shooting techniques in a short time. I enjoy applying the techniques I have learned. I can shoot more professionally compared to my old videos. Can’t wait to see more.”

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Phill Naylor

5 star rating

“Having followed Autsen for some time now and as a fellow filmmaker / coach I was pumped to see him create a course! One of the most valuable things you can do as a filmmaker is just go out with buddies and top filmmakers regularly to just have fu...”

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“Having followed Autsen for some time now and as a fellow filmmaker / coach I was pumped to see him create a course! One of the most valuable things you can do as a filmmaker is just go out with buddies and top filmmakers regularly to just have fun and shoot. You never know the magic that might come from those moments and the you learn so much from other peoples style. I have been in the feature film industry for over 15 years and still strive to learn something new every day. In these unique times, it's hard to get out and course like these make it possible for an artist to reach people never thought possible. I will cherish the golden nuggets that I learn not only from Austen but the insanely talented community that has already blown me away. I feel don't feel like I'm going to be, I feel like I am already part of something great, but we are just getting started! I can't wait to see what this community brings to the market place and how many lives are affected in the best way possible. Stories and moving pictures! :) Let's gooooooooo!”

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COURSE CURRICULUM

WHAT YOU'LL LEARN

  • 01

    Chapter 1: Welcome + About

    • Welcome + Thank You

    • Who I Am + What I Do + Why

    • What You Will Learn

  • 02

    Chapter 2: Landing Clients + Filmmaking Advice

    • Just Start Shooting

    • Building a Portfolio

    • Building a Demo Reel

    • Free to Fee

    • Client Outreach

    • Authenticity

    • Marketing Yourself

    • Collaboration Over Competition + Accountabili-buddies

  • 03

    Chapter 3: Client Communication

    • Disclaimer

    • How I Manage My Clients (HoneyBook)

    • My Workflow

    • Got an Inquiry? Here Are Your Next Steps

    • Time to Set up a Call/Meeting

    • Client Expectations + Research

    • What Should You Charge for Your Project?

    • When Clients Ask for Discounts

    • Asking For Reviews

    • Verbal Confirmation - Send a Proposal (Terms of Services + Invoice + Contract)

  • 04

    Chapter 4: Pre-Production

    • Preparing + Designing a Shoot

    • What is IN a Product Video?

    • Creating Storyboards

    • Client Approval

    • Sourcing Materials

    • Prepping Gear + Shot Schedule or Shot List

    • Gear I Recommend Using to Shoot Product Videos

  • 05

    Chapter 5: Basic Product Lighting + Light Modifiers

    • Key Light

    • Key Light Look Up Video

    • Fill Light

    • Top Light + C-Stands

    • Back Light + Background Light

    • Look Up Lighting Table

  • 06

    Chapter 6: Camera Settings

    • Working with Different Focal Lengths

    • Creative Movements, Angles, and Framing

    • Slow Motion

  • 07

    Chapter 7: Working with Specific Materials

    • Working with Glass and Bottles

    • Working with Plastics

    • Working with Perishables (Food/Drink)

    • How to Get the Perfect Pouring Shot Every Time

    • How to Build a False Wall Glass

    • How to Build a Product Stand

    • How to Build a Water Cyclone

  • 08

    Chapter 8: Backdrops

    • Background Lighting Seamless White and Even Lighting

    • How to Light a Black Background

    • Creating a Spotlight Backdrop

    • Building a Backdrop

    • Working with Fabrics

    • Working in a Live Setting

    • Working with a Green Screen

    • TV Tricks

    • Advanced White Background Lighting

  • 09

    Chapter 9: Set Design

    • Set Design...Think Outside of the Box

    • How to Achieve that Commercial Look

  • 10

    Chapter 10: Creating a Product Video with No Lights

    • Kodiak Cakes Behind the Scenes

    • Kodiak Cakes Editing Breakdown

  • 11

    Chapter 11: Creating a Product Video with One Light

    • Pre-Production, Production, Post Production

  • 12

    Chapter 12: Creating a Light + Bright Product Video

    • Production

  • 13

    Chapter 13: Creating a Colorful Product Video Production

    • Production

    • Editing Breakdown

  • 14

    Chapter 14: Shooting a Product Video Outdoors

    • Pre-Production, Production, Post Production

  • 15

    Chapter 15: Post Production

    • Uploading + Backing up Footage

    • Timeline Settings 4K/1080

    • Culling Clips

    • Choosing Music

    • Masking Can Be a Powerful Tool

    • Key Framing and Time Remapping

    • Breaking Down the Edit

    • Color Grading Work Flow

    • Building a Base Correction from Scratch

    • Export Settings

  • 16

    Chapter 16: Advanced Post Production/After Effects

    • Introduction to After Effects

    • Removing Wires

    • Using Motion Tracking

    • Skin Retouching

    • De-Noise Footage

    • Exporting in After Effects

    • Bring a Picture to Life / Frame Blocking

    • Puppet Position Tool

    • Pixel Motion-Slow Down Your Footage like a Phantom Camera

    • The Power of Glow

  • 17

    Chapter 17: Product Retouching Techniques

    • Intro into Product Retouching Part 1

    • Retouching Moving Products - Part 2

    • Retouching Rotating Products and Changing Light

    • Retouching, Replacing the Entire Product

  • 18

    Chapter 18 Entire Walkthrough Process

    • How to Create a Simple ad from Start to Finish

    • How to Rotoscope from Start to Finish

  • 19

    Chapter 19: Editing Idea

    • How To: Make Your Video Flow

    • Transitions

    • Music: Risers, Mixing Music, Etc.

  • 20

    Chapter 20: Donut Tutorial - Walkthrough

    • Donut Tutorial

    • How I Edited the Donut Video - Rotoscoping

  • 21

    Chapter 21: Pressed Juice Walkthrough and Edit Breakdown

    • Falling Morphing Technique From Start to Finish

  • 22

    Extras

    • Exclusive Lut Download

    • Thanks! BUT There's More

    • All Downloads

  • 23

    Apple Watch Editing Breakdown

    • How I Edited my Apple Watch Ad

WHY I CREATED THIS PRODUCT VIDEO COURSE

THE REASON BEHIND

First off, because countless filmmakers have requested this course. Secondly and most importantly, when I started my pursuit of product videography I searched all over to find content to teach me what to do, where to start, how to get clients, etc. All I found was a couple product photography videos and some email marketing techniques from blogs, which helped, but only took me so far. There wasn't a clear path to explain what needed to be done, how to do it well, what not to do, or where to even start. So through thousands of hours of research learning from a diverse collection of content, plus pushing past a ton of trial and error, I created this Product Videography Course to help novice filmmakers get started AND experienced filmmakers up-level their product video content.

FAQ

FREQUENTLY ASKED QUESTIONS

  • Why should I enroll in this course if you share tutorials on YouTube?

    YouTube tutorials are shorter format educational videos that squeeze hours and hours of filmmaking/education into 10 minutes or less. YouTube tutorials go over general ideas for product videos, but don't offer the space to explain every important detail. While YouTube tutorials are engaging, the Product Video Course is where I dive into greater detail making sure you have all the information you need for product filmmaking big and small. In this thorough, organized, self-paced course I answer your burning questions like, how do I come up with ideas/concepts. PLUS you get Exclusive Access to Bonus Materials: like my LUT pack, email templates, and a community of creatives. AND you're the first to see and know everything new!

  • When does this course start and finish?

    The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish. As long as the course exists, you have access to it! And you will see exclusive new content added as you go.

  • Who is this course for?

    This course is for both beginner filmmakers and content creators who want to learn more about how to create product videos and work with brands + companies. If you are unsure if this course would be a right fit for you, please don't hesitate to reach out before you buy at course@austenpaul.com.

  • Why are you sharing all your secrets?

    I get asked this all the time by fellow creators...when starting my filmmaking career I didn't seek fame, I only wanted to create films because it fueled my passion. When no one knew my name I reached out to the people who inspired me and rarely received a response. I told myself if I ever reached a place where people could benefit from my support I would whole-heartedly support them. That's why I share all that I know, respond to every message, and am here to support your film career just like I wish I had someone there to do for me. Because we’re all in this together. And when we create, we inspire, and our unique styles shine through--everyone wins and the bar of filmmaking raises.

  • Is this going to be worth it?

    I get it – there are a lot of overpriced programs, courses, and memberships out there full of fluffy, surface-level content just to make them appear more valuable than they truly are. Not cool. If you’ve seen my YouTube tutorials you know I don’t keep secrets. That’s why I created this course; it covers everything you need to know to run a successful product video business, and you’ll get access to brand new content every month, for as long as you’re enrolled! On top of that, it’s available at a super affordable lifetime membership, so you don’t have to sweat about handing over thousands of dollars – you can simply start learning and up-leveling your skills.

WHAT CREATORS ARE SAYING

REVIEWS

“Buying this course at the great price it is at for a lifetime access is a NO BRAINER! You have amazing high-quality work and this course will definitely be worth more than $250 in the future. Thank you for giving us all the opportunity to learn with you.”

@creativebyjoncruz

“I realize I cans shoot at home and without a crew or big cameras, doing product video with things I have at home have got me going in quarantine. I’m from Peru and we still are on emergency and cannot be outside that much so I watch your videos to keep creating, upload more product videos!!!!!”

@chataderon

“Tho I'm still noob and not into product videography that much because of some reason, your video definitely helped me a lot. I'm more of a "preparation" guy. Anxiety strikes if I don't prepare beforehand and don't know what to shoot. Your tutorials definitely has given so so so many insights especially to noobs like me. For real because of that then I knew the exact tools or things I needed to do some shot. And how to do it. By then I know I'm prepared for it. It really helped A LOT. But one thing I liked the most is how you inspired me (actually all of us) thru your video, by saying just go for it and try and experiment. I don't remember which video I watched, but your words just strike thru me. It's kinda feels like having a good pal tapping my shoulder and said, "Just try and go for it, all is well, you can do it :)" with that chill attitude.”

@zoarquenix

“First of all, thank you so much for such amazing content. I'd like to begin my story from what I started from, I started watching your videos in my school days, from there it inspired me a lot to be an independent filmmaker, nothing gets me more satisfied then creating my version of what I think. Your video's and tutorials helped me enhance my imagination and creativity , and how to treat them in reality, they have been a serious inspiration and solution to many problems I face during the process. Although I have just started yet, haven't even completely move towards filmmaking, trying my hands out there in between my thoughts and reality. Thank you so much, this journey has begun with you and surely go far away. Love from India❤️”

@illuseenator

“I'm working in Stockton California at the moment doing freelance video and photo work, but your videos and tutorials/advice/work ethic has inspired me so much to actually start creating and trusting my abilities which has led me to working with a few repeating clients to help me start building my portfolio, watching your amazing videos and seeing you create in environments like kitchens, living rooms, auto body shops, etc. gave me the confidence to not worry about where I'm creating and rather what I'm creating because its not where you are putting the work in its just putting the work in 💯 Thank you for your constant inspiration and mind blowing creativity 🙏”

@_gabrielhausen_

“At the beginning of October this year I found your YouTube channel and at the same time I got my first commercial work request. It was at the perfect time: I started to watch all of your videos to learn how to make fantastic product commercials. I've learned a lot, maybe too much😂. Every lighting technique, best camera movements and editing tips are helping me a lot through my journey. This two months are my best months in my life, I am starting to grow up as a filmmaker in my home city and it is wonderful that I can learn new stuff from you during this period. I'm a almost 17 year old filmmaker from a city where are veeery few filmmakers, and my biggest goal is to meet as much filmmakers as possible to create a community. Congrats to you that you have reached a community of people who can learn a lot of thigs from your videos. You rock man🔥🚀”

@fb_prod_

“Dude, just seeing that you don’t have to have ridiculously expensive gear to make top notch product vids. Seeing you make stuff in your house with stuff most creatives have sitting around made me realize there was no excuse for not trying and getting better. I haven’t landed any big gigs or anything but I am challenging myself to make things for friends to hone my skills and think outside the box so that I feel comfortable charging folks money when the time comes.”

@kurtatliff

“One thing I’ve learned from you is that you don’t need a huge studio to do quality work. Work with what you got, think outside the box, plan your shots and with a little editing (and finessing) you can come up with great work.”

@bugzylavoe

“Throughout your videos I have learnt not only various after effects techniques but also how to make a full commercial video from the idea to the execution! Thank you very much for your time making your YouTube videos, they really make a difference, at least they did for me! I am always waiting for your next video, and anxious for what I can learn from them!”

@felipebatemarco

“Mostly inspired me and had me realize it’s possible to make great product videos in your living room or bed room or whatever. Also helped me realize there’s always a solution to a creative challenge. All of my product videos are a result of yours”

@kristianvaarvik

This course is NOT for you if...

  • You’re totally content with where your business is right now and you don’t want anything to change.

  • You already know everything about growing and scaling a videography business, so you don’t need education that could help you go further faster, or a community of like-minded pros by your side.

  • You don’t really care about photography and the thought of cultivating your skills for a hobby or a business isn’t exciting to you.

This course IS FOR YOU if...

  • You’re a filmmaker or aspiring filmmaker who’s eager to grow whether this is your hobby, your side hustle, or your full-time job, you’re always down to sharpen your skills.

  • You’re inspired by trying new things, getting wild with ideas and whatever you’re capturing – products, cars, chocolate bars – you want to do it to the best of your ability.

  • You believe we weren’t meant to do this alone and you’re ready to meet like minded filmmakers and learn alongside an incredible community of creatives.

  • Lastly, you just like myself, believe you can always learn more and be better than yourself the day before.

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